About

ROAN

"Why did I start ROAN? Because I grew tired of watching great watches be ruined by bad straps."

As a watch specialist, I've seen it all. But the most common heartbreak is seeing a beautiful timepiece paired with a strap that attracts lint like a vacuum cleaner. Most "FKM" you see online is diluted—that's why it's light and floats. I built ROAN to bring back the "Heavyweight" standard. Our FKM is pure, dense, and finished with the same precision as a Swiss case. We solved the lint problem, we solved the "plastic" feel, and we brought back the density.

Global Sourcing

From London to Milan: A Curated Global Supply Chain


The excellence of ROAN is no accident; it is the result of a rigorous selection process across our global supply chain. We refuse mediocrity, partnering only with the world’s leading material laboratories and artisanal workshops. From high-performance, hypoallergenic fibers engineered in the United Kingdom to premium vegetable-tanned leathers from heritage tanneries in Italy; from the exquisite hand-stitching artistry of India to the world-leading precision of Chinese FKM (Fluoroelastomer) processing. Every ROAN strap is a convergence of global craftsmanship, representing the pinnacle of the strap-making industry.

SINK TEST